A screenshot of a Google search results page for "search engine optimization," showing an AI Overview box at the top with a highlighted title: "AI-OVERVIEW STEALS YOUR CLICKS."
Posted inGEO

AI Overview Steals Your Clicks: How to Measure Your Brand’s Impact

Hey guys! You know me—I’m always trying to crack the code on what’s actually working in digital marketing, especially now with all this AI upheaval. If you've been in the game for more than a minute, you’ve felt the same panic. We spent years mastering SEO, chasing that #1 spot for the click. But now, you see your perfectly crafted article cited right there in the Google AI Overview, and the traffic graph? Crickets. It’s easy to think, "Game over. All that work for nothing." But hold…
Posted by Unknown's avatar No Comments
A close-up of a black computer keyboard with the word "SEO" on a key. Overlay text reads: "Many Faces of SEO | AEO | GEO | LLM"
Posted inGEO

Many Faces of SEO: AEO, GEO, LLM, Parasite SEO

Many people have asked this query on ChatGPT - "Isn’t SEO just one thing? Then why do I keep hearing names like AEO, GEO, LLM SEO, Parasite SEO, etc.? Is AEO, LLM, GEO, Parasite SEO — do we have to follow the same principles or are they different from SEO we do..?" Valid question! For an SEO expert, doing this for almost a decade, it's quite difficult to digest the fact that traditional search experience is changing dramatically, at nearly 299792458m/s i.e. at the speed…
Posted by Unknown's avatar No Comments
A robotic hand shaking a human hand in a futuristic setting. Overlay text reads: "GEO ≠ SEO | The New Playbook for Marketers"
Posted inGEO

SEO + GEO = Fuel for Visibility over AI

In today’s search landscape, visibility = SEO plus GEO. Ranking high on Google matters less if AI engines are summarizing your domain without citing you. GEO ensures you’re not just discoverable—you’re included in answers.If you want your brand to show up in both traditional search and AI-driven responses, here’s what’s non-negotiable:Be authoritative and transparent Structure content for easy extraction Earn external credibility Track both classic and AI-centric metrics Stay nimble as AI platforms evolve
Posted by Unknown's avatar Tags: , , No Comments
Generative Engine Optimization example dashboard
Posted inGEO

Generative Engine Optimization (GEO): The Future of AI Search in 2025

GEO (Generative Engine Optimization) is redefining visibility in the AI era. Unlike traditional SEO, which depends on backlinks and keyword rankings, GEO focuses on credibility, authority, and community validation. In AI-driven search, engines like ChatGPT and Gemini don’t just retrieve—they reason. Success now means being cited, trusted, and included in AI-generated answers. Ignore GEO, and your brand risks invisibility in the future of search.
Posted by Unknown's avatar Tags: , No Comments
A robotic hand shaking a human hand in a futuristic setting. Overlay text reads: "GEO ≠ SEO | The New Playbook for Marketers".
Posted inGEO

GEO ≠ SEO – The New Playbook For Marketers

GEO doesn’t replace SEO—it extends it. SEO gives you visibility. GEO adds authority and citation presence in AI-driven discovery.Start by listening (Reddit, Quora, forums). Shape content around real questions. Prioritize structure, clarity, and credibility—AI-friendly and human-first.Measure what matters: citations, AI traffic, conversions. And stay consistent—GEO is a long game of trust and presence.
Posted by Unknown's avatar Tags: , , No Comments